Apple is expected to unveil new MacBooks and AirPods at October 18 event
- Apple sent out media invites on Tuesday, announcing an event for October 18
- It’s expected to unveil new MacBooks that will have significant upgrades and may include updated variants of Apple’s M1 chips
- Apple may show off new AirPod wireless headphones, which haven’t been refreshed since 2019
- The event will be broadcast from Apple Park and online, starting at 1 p.m. EST
Apple sent out media invites on Tuesday, announcing an event for October 18 where it is expected to unveil new MacBook laptops and AirPods.
The ‘Unleashed’ event will be broadcast from Apple Park and online at apple.com, starting at 1 p.m. EST.
The new MacBooks are expected to see significant upgrades and may include updated variants of Apple’s M1 chips, introduced last November.
Scroll down for video
Apple sent out media invites on Tuesday, announcing an event for October 18 where it is expected to unveil new MacBook laptops and AirPods
It’s expected to unveil new MacBooks that will have significant upgrades and may include updated variants of Apple’s M1 chips
Apple marketing senior vice president Greg Joswiak also tweeted about the mid-October event, noting ‘these next six days are going to speed by.’
The upcoming laptops could have screen resolutions of 3456 x 2234 and 3024 x 1964 for the 14-inch and 16-inch models, MacRumors reports, citing code from the latest macOS Monterey.
This would give both laptops approximately a 226 to 227 pixel per inch density. For comparison, the 13-inch MacBook Pro has a pixel density of 227, while the current 16-inch model has pixel density of 226.
Apple marketing senior vice president Greg Joswiak also tweeted about the mid-October event, noting ‘these next six days are going to speed by.’
In July, it was reported that the new MacBook Pro screens would use 10,000 mini-LEDs to allow for higher brightness, deeper blacks and localized backlighting.
The new screen, which Apple refers to as Liquid Retina XDR display, is already available on the 12.9-inch iPad Pro, released in April.
It’s also possible that the new laptops sport the magnetic MagSafe chargers of years past, TF International Securities analyst Ming-chi Kuo said earlier this year.
The MagSafe chargers allow the computer to charge and if someone accidentally trips on the cord, the charger pulls out of the laptop, leaving the computer as is.
In January, Bloomberg also reported Apple would bring back magnetic charging to upgraded MacBook Pros.
The new laptops may also include SD card slots and HDMI outputs, along with new processors and new designs.
Apple is also reportedly working on a new MacBook Air, Mac Pro, iMac and updated Mac Mini.
Led by CEO Tim Cook, Apple has seen a resurgence in Mac sales during the past 12 months as many employees work from home during the pandemic, resulting in a new for new equipment.
In the company’s most recent quarter, Mac revenue came in at $8.2 billion, up 16.3 percent year-over-year.
That accounted for nearly 10 percent of Apple’s total quarterly revenue during the period.
Apple may also unveil new AirPod wireless headphones, which have not been refreshed since 2019
In addition to the new computers, Apple may introduce new AirPods at the event, a product that has not seen a design refresh since 2019.
Earlier this year, Bloomberg reported the Cupertino, California-based tech giant will unveil its latest version of the entry-level AirPods with a new case and shorter stems.
The new design of the popular wireless headphone, first introduced in September 2016, is expected to be similar to the more-expensive AirPod Pros.
The new version of the AirPods Pro could have motion sensors to enable better fitness tracking.
Entry-level AirPods retail for $159 with a charging case, $199 with a wireless charging case, while AirPods Pro retail for $249.
In the company’s most recent quarter, its wearable, home and accessories segment accounted for $7.8 billion in revenue, up from $6.2 billion in the same quarter the year prior.
In May, Cook reiterated his stance that the accessories segment, which includes AirPods, should do better as more people venture to retail stores and try them on.
‘I think it will take some amount of time, but my view would be as the stores get back up to speed, fully up to speed, we should be able to increase some of the accessory sales,’ Cook said.
In September, Apple unveiled its new iPhone, Apple Watch and an iPad mini.
Source: Read Full Article
