Scent Beauty, the e-commerce platform for fragrances, has launched its Whitney Houston Signature Fragrance.
Inspired by the iconic superstar, The Estate of Whitney E. Houston and Primary Wave Music partnered with Scent Beauty and legendary perfumer FIRMENICH to translate Whitney’s voice and beauty into signature fragrance notes.
With the support of Pat Houston, the Executor of The Estate of Whitney E. Houston, perfumers studied Whitney’s collection of fragrances and worked to develop a one-of-a-kind scent that highlighted all of the late singer’s favorite fragrance notes.
“To wear Whitney Houston is to feel inspired and confident like Whitney, who has always encouraged women to embrace the greatest love for themselves,” said Houston.
The fragrance is housed in a tall crystal shaped bottle that takes note of the star’s most loved personal style.
Whitney Houston Signature Fragrance has officially launched this month at Home Shopping Network (2-piece 3.4oz EDP & 6oz body Lotion set for $59.95), and will arrive early November at ScentBeauty.com (1.7oz EDT for $39.99, 6oz BL for $7.99 and 8oz Body Mist for $9.99).
An exclusive holiday gift set will be launched at Walmart early next month. The fragrance will also be available at Perfumania mid-November.
A portion of proceeds of the fragrance will benefit the Whitney E. Houston Legacy Foundation.
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