MSNBC intends to make some of its best-known opinion programs available to premium tier customers of the NBCU Peacock streaming service, allowing the shows to be seen by consumers who might not subscribe to the cable network.
Starting in early spring, an MSNBC “hub” of episodes of “Morning Joe,” “Deadline: White House,” “The Beat with Ari Melber,” “The ReidOut,” “All In with Chris Hayes” and MSNBC’s opinion programs will stream on-demand the day after they air on cable. Specials with top hosts including Rachel Maddow, Nicolle Wallace, Chris Hayes, Trymaine Lee and others will premiere later this year, streaming exclusively on Peacock.
“We are reimagining the MSNBC experience by adding the core of our perspective programming to Peacock and reaching audiences wherever they are and however they choose to consume content,” said Rashida Jones, president of MSNBC, in a prepared statement. “As MSNBC has the most loyal viewers on cable news, our streaming expansion will further strengthen our portfolio 24 hours a day, seven days a week on all platforms.”
More to come….
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