Kate’s crusade! Princess of Wales recycles her white £1,945 Alexander McQueen blazer to meet the business taskforce backing her Early Years campaign in the City of London
- Kate has brought together businesses including NatWest, Unilever and IKEA
- Read more: James Middleton pays tribute to mother Carole with unseen picture
The Princess of Wales proved she is the queen of business chic today as she brought together some of the biggest firms in the UK to create a new ‘taskforce’ to back her campaign to prioritise early childhood.
Kate Middleton, 41, who earlier this year described her Early Years campaigning as her ‘life’s work’, looked elegant as she arrived at NatWest’s headquarters in the City of London this morning.
The royal mother-of-three is determined to transform the way society views the importance of the early years from birth to five in shaping society and is now taking her initiative to the City.
Companies worth tens of billions of pounds including NatWest, Unilever, Aviva, Deloitte, IKEA, Co-op, The LEGO Group and Iceland joined the royal round-table to launch her new ‘Business Taskforce for Early Childhood’.
She rewore a smart white £1,945 Alexander McQueen blazer for the occasion, which she paired with an chic pair of black trousers and stiletto heels.
The Princess of Wales proved she is the queen of business chic today as she brought together some of the biggest firms in the UK to create a new ‘taskforce’ to back her campaign to prioritise early childhood
The royal mother-of-three is determined to transform the way society views the importance of the early years from birth to five in shaping society and is now taking her initiative to the City
The royal mother-of-three swept her brunette locks into a bouncy blow dry for the occasion, and opted for a neutral makeup look.
With a sweep of eyeliner and a touch of blusher, she appeared every inch the city professional during the engagement.
She has worn Alexander McQueen – one of her favourite fashion brands – on numerous occasions, most notably choosing its creative director Sarah Burton to design her wedding dress.
Online, the blazer is described as ‘a testament to Alexander McQueen’s expert tailoring skills’ with ‘strong shoulders’.
The designer describes it as ‘perfect for a city hall wedding.’
She first wore the jacket in Jamaica, in March last year, during her and Prince William’s Caribbean tour, before again sporting the outfit to attend a series of engagements to mark Windrush Day in London.
Proving she’s a Queen at colour co-ordination, the Duchess paired the ensemble with a white blouse.
Run by business, for business, Kensington Palace said the business taskforce will play an ‘essential role’ in The Princess of Wales’ work to transform the way in which society prioritises and supports children in their earliest years.
Among those who the Princess joined in the meeting were Aviva chief executive officer Amanda Blanc and Lego UK & Ireland vice president Christian Pau
The royal mother-of-three swept her brunette locks into a bouncy blow dry for the occasion, and opted for a neutral makeup look
Proving she’s a Queen at colour co-ordination, the Duchess paired the ensemble with a white blouse
During the meeting of her new business taskforce, the Princess gave a speech to the gathered leaders
Meanwhile Alison Rose also delivered a speech during the meeting of business leaders earlier today
In a statement it said: ‘Early childhood is vital to the health of our economy and society, now and for generations to come.
‘Given the key role of the business community in both the growth of our economy and in shaping our society, as well as the clear interest in developing a strong future workforce, this is an opportunity to come together to affect long-term change.’
The Taskforce will hold its inaugural meeting today at NatWest’s headquarters in the City of London, building on the recent launch of the princess’ Shaping Us initiative.
The campaign has been inspired by Kate’s public work in areas such as mental health, addiction , homelessness and violence and social exclusion.
She began to realise the huge impact early childhood experiences have on individuals in later life and has vowed to spend the rest of her own career working to better them through information and support for parents, educators and carers.
Amanda Berry, Chief Executive of The Royal Foundation of The Prince and Princess of Wales said: ‘We all have a role to play in building a supportive and nurturing world around children and those who care for them, and it is fantastic to see business leaders placing the subject of early childhood at the heart of their organisations.
The campaign has been inspired by Kate’s public work in areas such as mental health, addiction , homelessness and violence and social exclusion
With a sweep of eyeliner and a touch of blusher, she appeared every inch the city professional during the engagement
The Taskforce will hold its inaugural meeting today at NatWest’s headquarters in the City of London, building on the recent launch of the princess’ Shaping Us initiative
The Princess, who opted to wear her favourite designer Alexander McQueen for the engagement today, was beaming with excitement as she arrived
The royal mother-of-three was animated as she spoke with NatWest chief executive officer Alison Rose upon her arrival at their headquarters
She rewore a smart white £1,945 Alexander McQueen blazer for the occasion, which she paired with an chic pair of black trousers and stiletto heels
Since taking on her new title as Princess of Wales, Kate has made sure one thing has remained at the top of her priority list – the mental health of younger generations in the UK
‘Businesses play a key role within society and with their huge reach to their employees, consumer and the wider community, their involvement can have a transformative impact on the health and happiness of generations to come.’
NatWest Group Chief Executive, Dame Alison Rose, added: ‘I am delighted to welcome Her Royal Highness, The Princess of Wales, and leaders from a wide range of sectors to our headquarters for the inaugural meeting of the Business Taskforce for Early Childhood.
‘This is a critical issue for the future growth and success of our businesses, our economy and our society.
‘As business leaders, we have an important responsibility to the colleagues, customers and communities we serve.
‘This Taskforce can deliver positive change by bringing together a wealth of experience across the private sector to help provide the support and resources that young children and their carers need to thrive.’
Since taking on her new title as Princess of Wales, Kate has made sure one thing has remained at the top of her priority list – the mental health of younger generations in the UK.
Since assuming her new title following the death of Queen Elizabeth II, many of the Princess’s public engagements have been centred around mental wellbeing of children, young people and adults, from leading a news broadcast about teenage mental health on BBC Radio 1 to a visit to a neonatal unit in Surrey which looks after new mothers.
The creation of the Business Taskforce for Early Childhood follows the launch of Shaping Us earlier this year.
The multi-media campaign was part of a major push by the Royal Foundation Centre for Early Childhood, set up by the princess in June 2021, to raise awareness of how our early years mould our lives.
It is set to run for at least five years, and has been described by a Kensington Palace spokesman as the princess’s ‘life’s work’.
The Princess spoke passionately about the campaign in an open letter published in Mail on Sunday in January, in which she set out her plan for ‘Shaping Us’.
She wrote the impassioned plea on her laptop as she was preparing for the campaign launch, which starts with a week-long publicity blitz, including last night’s event at BAFTA.
Reports produced by the Early Childhood centre have revealed that the first five years shape future wellbeing more than any other stage of development, with our brains growing faster than at this time then any other.
It also hopes to ‘break the cycle’ for parents who experienced difficult childhoods themselves.
Palace aides say the idea for the project began even before Kate became a mother.
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