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That’s one pricey pout.
Supermodel Irina Shayk has teamed up with celebrity aesthetician Mimi Luzon — whose signature 24-karat gold facials are loved by the likes of Naomi Campbell and Gigi and Bella Hadid — on a gilded treatment made especially for your lips.
The cost of the Midas-worthy mouth mask? A whopping $129. The luxury kit includes both a beeswax- and shea butter-infused lip cream and the gold leaf mask itself, which was “shaped with Irina’s iconic lip contour” in mind.
According to Luzon’s website, gold — a famous beauty secret of Cleopatra’s — helps stimulate cell renewal, reduce dryness and wrinkles and lend a youthful glow. And of course, it’s highly Instagrammable.
“Mimi was like, ‘You’re obsessed with lip stuff. Let’s create something together,’” Shayk, 35, told Vogue. “That’s how the idea was born, a 24-karat gold leaf treatment for your lips that leaves them moisturized.”
For those looking to go full-on C-3PO, Luzon’s 24K Pure Gold lineup also includes a face treatment ($436), face oil ($239), eye treatment ($249) and hyaluronic serum ($299), as well as gold leaf powder ($99) that can be mixed into any moisturizer.
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