ROME, Barcelona and Venice have topped a list of European destinations Brits want to discover this year.
A poll of 2,000 adults revealed an adventurous 41 per cent want to try somewhere they’ve never been before.
Florence in Italy and the Greek islands of Rhodes, Santorini and Corfu came high on the list of desired destinations.
And location, value for money and affordability are the top factors people consider before booking their 2023 break.
The research was commissioned by Celebrity Cruises to launch its interactive Find the ‘X’ challenge to win a free luxury cruise holiday for two.
Jo Rzymowska, EMEA managing director at the company, said: “It’s just on our doorstep yet Europe holds so much to experience.
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“I’m not surprised to see iconic cities in Italy, Greece and Spain feature so high on travellers’ priority list. There are so many unique places to visit throughout Europe, and Celebrity Cruises sails to every one of these top 25 destinations.
“As people are wanting to explore unknown shores, they should feel inspired to join us to visit some of the most loved locations such as Barcelona and Rome, sailing on our Edge Series ships, but also visit some of the lesser-known places on this list too.”
The study also found nearly four in 10 people (39 per cent) agree holidays are a high priority for them in 2023 with almost one in 10 (9 per cent) considering them a top priority.
The research revealed four in 10 (39 per cent) are looking forward to embracing a bit of local culture in their holiday this year.
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Cultural authenticity, lots of activities to take part in and being able to take beautiful photos all influence those looking to book a dream trip.
And when it comes to accommodation, connectivity is key with 58 per cent of people putting Wi-Fi at the top of their list of must-haves.
Brits look to get more for their money in 2023 by consolidating holiday costs with 36 per cent appreciating the benefits of booking everything together in one go as a package holiday.
And holiday goers are still looking for value, even for luxury offerings – delighted to get extras included like dining options, drinks or a spa.
With discounts for booking early and managing to secure premium accommodation as part of the trip also highly appreciated.
The Find the ‘X’ competition, launched by Celebrity Cruises to celebrate its European seven night sailings, challenges the eagle-eyed to examine five mega-high-resolution images of Dubrovnik, Florence, Santorini, Barcelona and Athens.
Camouflaged within the scenery of each image is an X-shaped logo containing a unique code.
Zooming in and cracking the puzzle with all five codes allows entry into a draw [celebritycruises.com/gb/findthex] to win a trip aboard a Celebrity Cruises ship, with a choice of sailings across Europe.
The 4 billion pixel images were created by specialist gigapixel photographer Will Pearson.
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Jo Rzymowska from Celebrity Cruises added: “We are thrilled to announce the launch of this new interactive challenge, which brings to life some of the stunning destinations we sail to in Europe, as well as giving away an incredible luxury cruise holiday for two to a lucky winner.
“The beautiful images highlight the unique beauty and charm of these magnificent cities, allowing in-depth discovery of the places our ships visit and give a small glimpse into just what you can discover when you travel with us.”
THE TOP 25 EUROPEAN DESTINATIONS BRITS WANT TO VISIT IN 2023:
20. Palma de Mallorca
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